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HOME›INTEGRATIONS›DMS›CDK
INTEGRATION · DMSPILOT · SEPT 2026

CONNECT MOTO(acquire) AND CDK TO TARGET YOUR SERVICE DRIVE

MOTO reads your CDK data so the service drive can be targeted instead of blasted — and MOTO pays the integration fees.
MOTO(acquire)
‹···CERTIFIED DATA FEED
CDKCDKCDK GLOBAL
( ) MOTO PAYS THE FEEDS( ) YOU APPROVE THE DATA SETS( ) GUARDRAILS PER STORE( ) FIVE YEARS OF HISTORY ON DAY ONE
Hennessy
Van Horn
Suburban Collection
Cavender
Delaney
Patriot Motors
Bill Kay
Diehl
Jenkins
Huffines
Liberty
Western Slope
HOW THE INTEGRATION WORKS

MOTO(acquire) + CDK, IN THREE STEPS

STEP ONE
You approve the data sets
Enable the feeds in CDK Data Your Way, then approve Authenticom / WayPoint.
STEP TWO
MOTO turns on the feed
MOTO turns on the feed, maps the RO trigger and sends a test text.
STEP THREE
Guardrails decide who gets a text
When a repair order opens, MOTO checks the customer against your guardrails and texts only the ones who qualify.
ABOUT CDK

WHAT IS CDK?

CDK Drive is a dealer management system from CDK Global.

If your store runs CDK, MOTO reads the data sets you approve so MOTO(drive) and MOTO(retain) can reach the right customers.

ABOUT MOTO(acquire)

WHAT IS MOTO(acquire)?

A customer lifecycle platform that helps you buy more cars from the customers you already have — without the auction, and without sharing your leads.

( )MOTO(convert) — trade values on your website
( )MOTO(retain) — a value on every VIN in your CRM, every month
( )MOTO(drive) — acquire the cars your customers are servicing with you
( )MOTO(social) — turn your reps' followers into buyers
( )Know Your Buying Power — set payment expectations before they walk in
WHY MOTO PAYS FOR THE DATA

TARGETED, NOT BLASTED

Customer records, F&I deal records, service history and live repair orders come through Authenticom (Reynolds stores through the Reynolds Certified Interface). The feeds are expensive and MOTO absorbs every fee, because without deal and equity data a service-drive tool can only text everyone.

With it, the store texts the customer who is 19 months into a loan, under $5K negative, with a $1,500 repair estimate — and leaves the person who bought a car last spring alone. Guardrails are set per store, so a group can run a different play at every rooftop.

Every address pulled from CDK goes through paid validation before a single send. Failed addresses are returned to the store, not emailed.

ON CDK
STATUSPilot, Sept 2026
YOU DOEnable feeds in CDK Data Your Way, approve Authenticom / WayPoint
MOTO DOESTurn on feed, map RO trigger, test text
TYPICAL TIME1 to 2 weeks
( )Data Your Way, in plain words: it is the CDK screen where your store chooses which outside tools receive which data. You switch on the MOTO feeds there, then approve them.
( )Deery Ford, Patriot and Reineke are in the pilot.
( )Pairs with eLead CRM, also from CDK.
GUARDRAILS

YOU DECIDE WHO QUALIFIES

Guardrail
What it does
Default
Negative equity maximum
How far underwater a customer can be and still qualify; $0 means positive equity only
$5K
Minimum RO cost
Bigger repair bills signal trade-in readiness
$1,500
Maximum odometer
Skip worn-out vehicles
200K mi
Exclude recent purchases
Skip customers who bought within this window
12 months
Months until lease end
Lease-end customers qualify before equity builds
12 months
Minimum vehicle year
Skip older model years
2018+
Appraisals per hour
Cap on appraisal requests the desk can absorb
10/hr
Contact frequency cap
Always on; no re-text inside the window no matter how often they visit
60 days
DATA ACCESS

CERTIFIED. YOU STAY IN CONTROL.

( ) WHAT WE READ
Four data sets
Customer, F&I deal, service history and live repair orders; five years of history on day one
( ) WHAT WE NEVER DO
Sell or share your data
And we never email an address we have not validated
( ) WHO PAYS
MOTO
Integration and per-rooftop fees are covered; nothing added to your DMS bill
( ) WHO CONTROLS IT
You
Authorize the exact data sets, see what we receive, turn the feed off any time
WORKS WITH THE REST OF YOUR STACK

STORES ON CDK OFTEN RUN

FAQ

MOTO(acquire) + CDK, ANSWERED

LAST VERIFIED SEPT 2026
GET STARTED

CONNECT CDK TO MOTO(acquire)

MOTO pays the feed. You approve the data. Guardrails do the rest.
MOTO(acquire)
GET MORE (leads) · sell MORE (cars) · retain MORE (customers)
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