HOME›INTEGRATIONS›WEBSITE›DEALER.COM
INTEGRATION · WEBSITEDIRECT INTEGRATION

CONNECT MOTO(acquire) AND DEALER.COM TO VALUE TRADES WITHOUT LEAVING THE CAR

Value-my-trade slides out on every SRP and VDP on your Dealer.com site, so the shopper never leaves the car they were looking at.
MOTO(acquire)
···›ON-SITE SLIDE-OUT
Dealer.comDealer.comCOX AUTOMOTIVE
( ) SRP + VDP SLIDE-OUT( ) YOUR OWN SUBDOMAIN( ) ASC EVENTS BUILT IN( ) LIVE IN 2–3 DAYS
Hennessy
Van Horn
Suburban Collection
Cavender
Delaney
Patriot Motors
Bill Kay
Diehl
Jenkins
Huffines
Liberty
Western Slope
HOW THE INTEGRATION WORKS

MOTO(acquire) + DEALER.COM, IN THREE STEPS

STEP ONE
Point one CNAME at MOTO
Your sell-my-car page lives on sellmycar.yourstore.com, so email links and QR codes never break when the website changes.
STEP TWO
MOTO goes on your Dealer.com site
MOTO submits the install request to Dealer.com; you approve it with one click in your Dealer.com account; Dealer.com applies the scripts and CTAs. Know Your Buying Power goes in the same request.
STEP THREE
Shoppers value their trade in place
Buttons on SRP tiles and VDPs slide MOTO out over the car, and the vehicle of interest rides along on the lead.
ABOUT DEALER.COM

WHAT IS DEALER.COM?

Dealer.com is a dealer website platform from Cox Automotive.

If your store runs Dealer.com, MOTO(convert) slides out on your SRPs and VDPs, so shoppers value their trade without leaving the car.

ABOUT MOTO(acquire)

WHAT IS MOTO(acquire)?

A customer lifecycle platform that helps you buy more cars from the customers you already have — without the auction, and without sharing your leads.

( )MOTO(convert) — trade values on your website
( )MOTO(retain) — a value on every VIN in your CRM, every month
( )MOTO(drive) — acquire the cars your customers are servicing with you
( )MOTO(social) — turn your reps' followers into buyers
( )Know Your Buying Power — set payment expectations before they walk in
THE SLIDE-OUT

THE SHOPPER NEVER LEAVES THE CAR

MOTO installs on Dealer.com without taking the shopper anywhere. Value-my-trade on every SRP tile and VDP slides the valuation out over the car they are looking at, branded for your store, and the vehicle of interest rides along on the lead.

Your sell-my-car page lives on a subdomain of your own domain, so email links, QR codes and social bios never break when the website changes. ASC events fire from day one and your GA4 property can be added in a minute.

ON DEALER.COM
SHARE OF FRANCHISE DEALERS36%
INSTALL PATHDirect: MOTO files, dealer approves, Dealer.com applies
TIME TO LIVE2 to 3 days; stores have gone live in 24 to 48 hours
GOOD TO KNOWFord stores: FordDirect manages the CNAME
( )One-click approval: MOTO does the paperwork, you approve in your Dealer.com account.
( )Stores have gone live in 24 to 48 hours.
( )Pairs with the rest of the Cox stack: VinSolutions, Dealertrack and vAuto.
WHAT GETS INSTALLED

TWO PIECES, ONE STEP

Piece
What it does
Sell-my-car subdomain
sellmycar.yourstore.com, hosted by MOTO. One CNAME record; every email link and QR code points here.
SRP and VDP buttons
"Value my trade" on every tile and vehicle page, sliding MOTO out in place.
Homepage or nav CTA
A trade entry point on every page of the site.
Animated banners
Designed by MOTO, light and dark, OEM-compliant.
Know Your Buying Power
Payment tool, included. Installs in the same step.
Analytics
ASC events out of the box; GA4 measurement ID or gtag on request.
WHAT RIDES ALONG ON THE LEAD

THE CAR THEY WERE LOOKING AT, ATTACHED

( ) VEHICLE OF INTEREST
From the SRP tile or VDP
The car they started on travels with the lead
( ) TRADE
Their vehicle
Year, make, model, mileage and condition answers
( ) PAGE
Where they started
Page URL, so you see which page produced the trade
( ) EVENTS
Your analytics
ASC events fire for the whole trade funnel
WORKS WITH THE REST OF YOUR STACK

STORES ON DEALER.COM OFTEN RUN

FAQ

MOTO(acquire) + DEALER.COM, ANSWERED

LAST VERIFIED SEPT 2026
GET STARTED

PUT MOTO(convert) ON YOUR DEALER.COM SITE

Trade values in a few taps, without leaving your website.
© 2026 Moto Acquire LLC · 222 S. Riverside Plaza, Office 15-167, Chicago, IL 60606PRIVACYTERMSDEALER TERMSYOUR PRIVACY CHOICESACCESSIBILITYCOOKIE SETTINGS