MOTO(acquire) + TEKION, IN THREE STEPS
WHAT IS TEKION?
Tekion ARC is a dealer management system from Tekion.
If your store runs Tekion, MOTO reads the data sets you approve so MOTO(drive) and MOTO(retain) can reach the right customers.
WHAT IS MOTO(acquire)?
A customer lifecycle platform that helps you buy more cars from the customers you already have — without the auction, and without sharing your leads.
TARGETED, NOT BLASTED
Customer records, F&I deal records, service history and live repair orders come through Authenticom (Reynolds stores through the Reynolds Certified Interface). The feeds are expensive and MOTO absorbs every fee, because without deal and equity data a service-drive tool can only text everyone.
With it, the store texts the customer who is 19 months into a loan, under $5K negative, with a $1,500 repair estimate — and leaves the person who bought a car last spring alone. Guardrails are set per store, so a group can run a different play at every rooftop.
Every address pulled from Tekion goes through paid validation before a single send. Failed addresses are returned to the store, not emailed.











